Taplytics Review: Best Enterprise Push Notification Platform 2019

Let’s just say you have a great business up and running smoothly fetching you enough revenue. But you seem to expand to the location where the potential of getting customers will increase. So you opt to reach out by marketing. But it takes time right!

So, here is the solution to this but ain’t going to be fast with getting big audience instantly instead will be helpful to let your engagement rate increase and urge your customer to visit back again to your website.

That is the job of Push notification. Provides you with the feature of pushing up your content to all the people instantly over their mobile/email/web pop-ups. This will automatically encourage the audacity to get back to your website.

Here would give you the proper overview for a similar service provider. One of them is Taplytics.

Taplytics

Taplytics is cloud-based push notification service provider to any device/platform over the world.the platform aims to make delivery of its contents easier, reliable & efficient at any platform needed with many powerful customizing features like A/B testing, segmentation etc. This provides its user with an upper hand in this field of work and helps to spur its business to the next level by increasing user retention and engagement.

This Toronto based company has partnered with some of the firms like Rosetta stone, Ticketmaster and many more.

Features

  • Customised push notifications – It has this feature which helps to generate leads according to your subscribers’ device information and formulate user interactive custom based texts/web/pop-ups at a single go for a particular segment of community of your subscriber. The content would be rich with the use of interactive engagement, emojis etc. It would help to unify the audience.
  • ANALYSIS – It is pretty easy to fetch the report from the software about the conversion, engagement, increase of subscriber demographically. It tracks down the effect of your subscriber from every single message sent with the proper report. It is really easy to understand the picture of what impact does the messages are having over your subscriber.
  • SEGMENTATION – if you got a particular kind of audience at a certain area only, it allows to segment the text message and provide a particular content for that area only. it offers you to create an advanced segmentation of your notification based on your location, event, device information. Thus it offers you to focus on a particular audience as well.
  • Customised push notifications – It has this feature which helps to generate leads according to your subscribers’ device information and formulate user interactive custom based texts/web/pop-ups at a single go for a particular segment of community of your subscriber. The content would be rich with the use of interactive engagement, emojis etc. It would help to unify the audience.
  • Conversion Tracking – Uses its inbuilt algorithm to evaluate the exacts analysis of engagements in your page and helps to formulate leads. Helps you to acknowledge the fact where the major audience strength is avail.
  • TESTING – Push can be generated as a 2-3 template when an event is triggered it helps you to compare the response from all the generated content of the notification and help you to generate suitable content. You can get a possible idea the kind of texts that have a huge impact on your subscriber.

Pricing

IT has its own customised plans according to your requirement which is not published over its website. Customer support will be available 24*7 to guide the perfect plan

Advantages or USPs

  • Flexible
  • Powerful features
  • Great UI and featured dashboard
  • Great customer service.

Limitations or Disadvantages

  • One of the tools with a great number of features but to fully use these features you to have been well aware of the given SDK.

Customer Base

Good&Co
After the switch of marketing strategy to Taplytics, the company saw a severe increase in its product usage by 27% which was the new benchmark for the company. Push notification unified its customer base and helped to spur as well.

Signup Process

Fill out the details to create an account and register yourself to this platform and have access to all its features.

A verification mail will be sent. Verify yourself as an authentic user and you are good to go.

Debit/Credit details might be required for any future transaction.

List of Alternatives

  • Amazon simple notification services -Amazon SNS a simple, highly secure cloud manages to deliver a message to a large number of clients at a go. Amazon SNS works upon its two clients i.e publisher and subscriber.
  • Pushbots – Pushbots can be used to send a message to any mobile platform, directly from your dashboard. Used by companies like Thinkscloud.
  • Urban Airship – AI orchestration and services they need to deliver push notifications, emails, SMS, in-app messages, mobile wallet passes and more to exactly the right person
  • KUMULOS – Kumulos is easy to use mobile app management platform trusted by a huge mass worldwide with millions of connected devices working on its mobile push notification services just in a month. The firm is solely built on the pillars of mobile app development helps your business to grow.
  • Aimtell – Aimtell allows its customer to use its web services to allow them to send push notification to their subscriber easily via text, email, pop-ups. Depending on the topics they have subscribed. Firms also provide some most exciting features like custom messages, locational notification.

User Reviews

Implementing an optimized onboarding flow wasn’t difficult, but the impact was extremely high. It means more engagement, and more people making purchases.

With Taplytics, there was a huge bump in credit card purchases. The number of customer payment option complaints dropped to zero—meaning customers are much happier with their experience. This was what how users appreciated the use of this platform.

Roundup

Push notifications are the best tools to deliver the best product possible to your customer possibly and helps to keep your audience stay engaged. It will adversely affect your increase in sales and promote your brand for sure.

Amongst which you can prefer using the product mentioned above or any of the alternative you are comfortable to work with. As it’s about getting the most out of the price, you are paying to the company